Singapore F1 Grand Prix PR Account Awarded to Fulford

Fulford, a public relations firm which has experience in handling major sports events, have been awarded the PR account for the Singapore F1 Grand Prix. The company will be in charge of promoting the event in the regional markets, which includes Thailand, Malaysia, Indonesia and more.

Singapore GP handed the account to Fulford based on its track records in handling motorsports events. The company previously handled the PR for team Mclaren F1 for four years. The Standard Chartered Singapore Marathon, Lexus Cup women's golf tournament, Singapore Swimming Association and the Netball Singapore national federations - all the big names, are currently in Fulford's portfolio.

The exact number of firms vying for the prestigious account was not made known, nor the value of the account. However, it is understood that the contract stands for 14 months.